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Your support is essential if the service is to continue, there are bandwidth bills to pay every month and failing disk drives to replace. Volunteers do the work, but disk drives and bandwidth are not free. We encourage you to contribute financially, even a dollar helps. Click here to donate.Welcome to the new Radio4all website! If you cannot log in, you may need to reset your password. Email here if you need additional support.
Edward Bernays, the 'Father' of Public Relations and highly influential in informing modern advertising techniques, quite literally wrote the book on Propaganda. It was released in 1928 and makes the case that "the conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society (p.9)."
In this podcast series, Guy Evans examines just how influential Bernays' ideas were, and details the resulting impact in relation to public relations, advertising, celebrity culture, and democracy itself. This week, Chapter 2 is under the microscope, a chapter that further details the scientific underpinning that explains how the minority influence the majority.
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